We loved these “8 user experience gaffs that annoy your prospective customers” – it reminds us of the old days of Vincent Flanders. But this post is just a few days old, and yet not much has changed in what not to do in the world of internet marketing.
Some things that bear analysis are asking why users can’t stand a certain element. For instance, why do users hate pop-ups? Well, it’s because you were trying to read this web page, and all of a sudden a new box appears in front of it. What it’s doing is, it’s interrupting your mind, like shouting over the top of someone who’s talking. Can you imagine if you sit down to watch television, and just then someone comes running in with a painting and sticks it between your eyes and the TV screen right when the news gets back from commercial?
Things like that – they seem to be hard to explain to some web owners. Even if that element makes some sales, you have to look at how many people are getting frustrated and going away.